No. 01 / 11What should you do after reading this research?Start with a bounded decision, not an agency retainer: establish whether a commercially important visibility gap recurs, diagnose the problem, and…Read article →
No. 02 / 11What can you check before buying another tool?Inspect the platform reporting already available to your team. The measurement landscape has changed during 2026; a proposal built around older…Read article →
No. 03 / 11Stage 1: What decision are you trying to make?Write one sentence that connects the concern to an actual budget or operating decision. For example: We need to decide whether to commission a…Read article →
No. 04 / 11Stage 2: How should you check whether ChatGPT or another assistant recommends your company?Use a small, disclosed test before purchasing broad monitoring. Repetition matters: a March 2026 research preprint found substantial citation…Read article →
No. 05 / 11Stage 3: What needs fixing—and which capability should you buy?Separate observed facts from explanations. An absent recommendation does not, by itself, establish a technical problem, a content problem or an…Read article →
No. 06 / 11When does bringing in a specialist save time and money?Bring in a specialist at the first decision gate your team cannot clear reliably—not automatically at the beginning. Buy a defined deliverable before…Read article →
No. 07 / 11Stage 4: What should you ask before signing a GEO agency or monitoring contract?Give each supplier the same brief and ask for the same evidence. Do not compare a monitoring subscription with an implementation retainer as though…Read article →
No. 08 / 11Stage 5: How should you structure a 90-day AI visibility pilot?Use 90 days as a decision window, not a promised timetable for recommendations or revenue. Limit the programme to a small number of testable…Read article →
No. 09 / 11Stage 6: How will you know whether to continue, change or stop?Judge implementation, visibility and commercial evidence separately. A completed project can be valuable without proving AI recommendation lift; an…Read article →
No. 10 / 11What should you do in the next 48 hours?1. Name one owner and one funding decision. 2. Choose six buying questions and label their evidence sources. 3. Inspect Search Console, Bing…Read article →
No. 11 / 11SourcesOfficial documentation supports platform capabilities and legal statements. Supplier pricing is supplier reported; the research preprint is not…Read article →